Cookie Policy

Introduction

By accessing and using our website or other related services that reference this cookie policy, you acknowledge you are aware of the terms of this cookie policy.

This website is operated by ITV Studios Limited, trading as MultiStory Media, a company registered in England under company number 03106525 at the registered address of 201 Wood Lane, London, W12 7RU (“we”, “our” or “us”).
We may update this cookie policy from time to time. Any changes will be posted on this website, so please check back occasionally. This cookie policy was last updated on 25 September 2024.

What are cookies and similar technologies?

Cookies are small files of letters and numbers that we use on our website to support our service and the controls which may be available to you. Cookies are either stored in the memory of your computer or other device such as your mobile phone or tablet device (generally known as session cookies) or placed on the hard drive of your device (generally known as persistent cookies).

Cookies are created when you visit most websites, including this website, or when you use apps embedded with web browsers that allow them to access the internet. Cookies are commonly used to help improve the user’s browsing experience and provide information about the user’s experience and interests.

In addition to our use of cookies on this website, we may use other technologies that function similarly to cookies without actually using them. Such ‘cookie-like’ technologies may include pixels, tags, device fingerprinting, unique identifiers, URL tracking, local processing, IP-based tracking, and SDKs. From now on, we will refer to cookies and similar technologies collectively as ‘cookies.’

Why do we use cookies and what types of cookies do we use?

The cookies we use on this website are either essential cookies or performance and functionality cookies, both of which are described below.

Essential cookies are necessary for our website to work, so these cookies are not optional. Without these cookies, we can’t provide you with our core functionalities or services, such as those relating to login and security, or help to improve your user experience. These cookies also help us with the following:

  • Keeping our website and your personal data secure;
  • Collecting information from you about how you use our service, which helps us to identify any improvements to our service that may be required and helps us to identify and fix any technical issues that may arise.

Performance and functionality cookies are used to produce reports which help us to improve our service and measure the performance of any new features or functionalities introduced to our website.

We also use Google Analytics, which is an analytics and measurement service provided by Google. When implemented, Google Analytics sets a cookie on your device that evaluates your use of our service and compiles a report for us.

Google Analytics records information about each visit to our website, such as:

  • Date and time of visit;
  • Number of active users at any given time;
  • Which browsers are used to access our website (so we can maximise compatibility);
  • The country or region in which visitors are located;
  • How visitors use and move around our website and what types of content attract the most interest and engagement from visitors. This helps us determine how frequently particular pages are visited and to determine the most popular areas of our website and/or services. This helps us improve the service which we offer to you, by helping us make sure our users are finding the information they are looking for;
  • We may also use this cookie to derive demographics and interest data for analytics purposes only.

You can find out more about how Google uses your data at How Google uses information from sites or apps that use our services – Privacy & Terms.

You can also opt out of Google Analytics across all websites, including this one, by installing the browser extension for Chrome at Google Analytics Opt-out Add-on (by Google) – Chrome Web Store.

How do I manage cookies?

Please be informed that you have the following controls in our website:

  • cookie settings: these enable you to choose what data is stored on or collected from your device and control how this data may be used, or
  • if you can’t change your settings in this way then ‘Contact us’.

You can also choose how cookies (across all websites) are handled on your device via your browser settings including to block or delete all cookies or just third party cookies. Each browser manufacturer is different, so check the “Help” menu of your browser to learn how to change your cookie preferences. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our sites, or you may experience reduced functionality when accessing certain services.

Contact Us

Contact us about your data protection queries or requests: Email: myprivacy@itv.com. Please mention in the subject of your query or request “MultiStory Media”.

Write to: ITV Group Data Protection Officer, ITV plc, ITV White City, 201 Wood Lane, London, W12 7RU.